Rental Equipment Sales Representative

6 days ago
Job ID
# of Openings


Alta Logo - Print 3


About the Company:

Alta Equipment Company is one of the Great Lakes leading equipment dealers offering a diverse line of construction equipment and materials handling products. Alta brings 33 years of experience in service efficiency and fleet management to its customer base, providing rapid response and innovative solutions. We are a growing, progressive, multi-location distributor with 20 locations and over 700 employees based in Michigan, Northern Indiana and Illinois. Our core commitment is to provide outstanding service that exceeds our customers’ expectations. Alta’s Guiding Principles are that we Invest in the Best, we have a Passion for Excellence, we promote Mutual Respect, we are One Team, and we develop relationships that create Customers for Life.

We offer an excellent benefit package that includes:
  • Blue Cross Blue Shield health with 3 PPO plans to choose from
  • Delta Dental
  • EyeMed voluntary vision
  • UNUM company paid life, short and long term disability insurances
  • Voluntary life and long term disability buy up
  • Legal and identity theft insurance
  • Flexible and health savings accounts
  • Paid holidays
  • Personal and vacation time
  • 401(k) with company match


Our construction equipment group is seeking a full-time rental equipment sales representative to cover the Metro Detroit area. This position will be responsible for developing and growing the rental market and will be responsible for growing the market share in the area. The primary responsibilities of the position consist of, but are not limited to

  • Rent equipment
  • Drive new business
  • Demo units to accounts
  • Increase market share
  • Turn in sales reports / hotlists
  • Collect money on past due rental and sales
  • Meet expected rental goals
  • Communicate with management on demand in market
  • Incorporate Alta's Guiding Principles into daily activities
  • Performs other duties as assigned
  • Consistent, regular, and reliable attendance including being ready for work at the designated start time


Desired Skills and Qualifications:
  • A minimum of 2 years of previous related experience
  • Excellent time management skills
  • Ability to multi-task and solve problems
  • Excellent communication skills - both verbal and written
  • Professionalism is a must
  • Safety awareness is essential
  • Knowledge of material handling equipment, their application and safety
  • Good computer skills with a focus on Microsoft Word, Excel and Outlook
  • Language Skills - Intermediate: Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of the organization.
  • Mathematical Skills - Intermediate: Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.
  • Reasoning Ability - Intermediate; Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.
  • Computer Skills - Microsoft Word, Excel, Outlook and Epicor/SILK systems
  • Equipment Operation: Ability to operate skid steers, mini excavators, compact wheel loaders, trenchers, hydroseeders, bark blowers, scissor lifts, boom lifts, compactors, compressors, generators, and specialized attachments for construction equipment.
Physical Demands/Work Environment:
  • Physical/Sensory Functions: Regularly will stand, walk, reach with hands and arms, stoop, kneel, crouch, or crawl, use hands, talk/hear; Occasionally will sit, taste/smell.
  • Vision: No special vision requirements.
  • Lift and/or Move Functions: Regulartly will lift up to 50 pounds; Occasionally will lift 100+ pounds.
  • Work Environment: Regluarly will work work near moving mechanical parts, work in high, precarious spaces, outdoor weather conditions; Occasionally will work in wet or humid conditions (non-weather), fumes or airborne particles; extreme cold or heat (non-weather), risk of electrical shock, vibration.
Other Opportunities at Alta:
Please visit our careers page at to view other openings that may be of interest to you!
  • Job seekers only
  • Recruiting/staffing firms - please do not contact the company about this posting


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